Real Estate Team Helps Sellers to Navigate Challenges & Realize Their Goal

Kaye and William Wilkinson recently planned to sell their Marble, NC home and relocate out of state for new opportunities. Naturally, they wanted to work with a very successful realtor, and they happened to find The Poltrock Team through an online search of relevant terms.

When they spoke with John, his high energy and infectious enthusiasm came through loud and clear. Kaye and William were also impressed with The Poltrock Team’s use of professional photography and cutting-edge technology. So, the couple decided to hire John and The Poltrock Team to sell the couple’s mountain cabin.

After The Poltrock Team found a home buyer, the team skillfully navigated the buying transaction from start to finish. The Wilkinson’s most appreciated the team’s constant support during often-challenging contract negotiations. At the end of the day, The Poltrock Team got the job done.

Looking back, Kaye and William were super pleased with John Poltrock’s high energy and enthusiasm. They’re also confident that John’s use of professional listing photography, plus the latest technology, will help each seller to accomplish their goal on their own terms. The couple gave The Poltrock Team a “10” for their stellar services, and they would absolutely work with this company of high achievers again.

“We decided to sell our Marble, NC home place, and wanted to work with a realtor who would navigate the obstacles and get results. So, we launched an online search for top realtors, and decided to contact The Poltrock Team.

We spoke with John Poltrock, and were impressed with his high energy and enthusiasm. He also emphasized The Poltrock Team’s use of professional photography to showcase clients’ listings, and use of new technology throughout the process. Based on our conversation, we decided to partner with The Poltrock Team to sell our Marble, NC mountain home.

During our real estate transaction, we most appreciated The Poltrock Team’s constant contact, valuable resources, and help in resolving new negotiations challenges.

If you’re planning to sell your home, and want to find a great realtor to help you accomplish that goal and navigate the closing process, here’s our advice:

If you list your property with John Poltrock because of his energy, enthusiasm, and obvious love for what he does, plus the fact that he is the Top Selling Realtor in our area, stay with him, because he WILL SELL YOUR PROPERTY. Also, it is obvious that he is well respected by others in the real estate community.

Most people first access a property listing online, and they certainly notice the pictures. John’s photographer does a magnificent job. In addition, John made a video of our property, and he did it amazingly well.

Based on our recent experience, we would give The Poltrock Team a “10” for their excellent services, and we would definitely work with this company again. You can’t go wrong with The Poltrock Team!”

Kaye & William Wilkinson
Formerly of Marble, North Carolina

Buyers Plan to Build a “Getaway” Mountain Cabin in Murphy, NC

When the Lea’s began searching for their “getaway” mountain cabin, they spent two days viewing family homes in Murphy, NC. Working with The Poltrock Team’s Donna Srabian, the couple toured several existing area properties featuring great views. However, they just didn’t experience that magical “aha!” moment.

So, after Donna helped them to refine their property search, she took them to view some new-construction cabins in the nearby mountains. The Lea’s absolutely loved the new homes’ appearance and amenities, and decided to build their own Murphy, NC mountain cabin that they’d enjoy.

During the next several months, Donna was an invaluable contact, as she expertly navigated the Lea’s through the property purchase process. Her extensive knowledge of the area’s resources, and her boundless energy, combined to give the Lea’s a memorable home buying experience. They gave Donna Srabian the best marks for her excellent client service, and they would recommend her to anyone looking to buy or build a mountain home or log cabin.

“We were treated very well by The Poltrock Team. As residents of Florida, we were in Murphy for two days in an effort to find a private “getaway” family cabin in the mountains. We met with Donna Srabian to look at several existing properties, but none of them met our needs.

After further conversation, Donna switched gears and took us to view some new cabins under construction. We loved the models, and have since contracted to build a mountain home in Murphy, NC.

Over the next several months, Donna was a valuable resource. She skillfully guided us through every aspect of the long-distance purchase process. Donna is knowledgeable, straightforward, and certainly high energy … we recommend her highly!”

Bruce Lea
Melbourne, FL

5 Reasons You Should Insist on Professional Real Estate Photography

When you decide to sell your Murphy, NC mountain home, you make every effort to attract potential buyers. Before listing the property, you give your walls a new coat of paint, complete unfinished projects, and de-clutter your rooms and closets for a more favorable impression. After your hard work, your home is all dressed up and ready to be photographed and listed for sale on a multiple listing site in 2019 – and maybe on Facebook as well.

Because photography has become such a valuable real estate marketing tool, and you want your home to receive the best possible presentation, contact a realtor who takes time to include professional photography in their marketing program. More than half of the real estate industry’s agents adhere to this philosophy. Here, we’ll share five common-sense reasons behind this approach.

Better Marketing Strategy
When an agent makes the investment in professional photography services, they show that they’re committed to adequately marketing their sellers’ properties. As with other products and services, a well-coordinated marketing program begins with a striking visual presentation that showcases the home’s strongest features.

For example, let’s say your home’s stunning mountain view is a major selling point. When a talented professional photographs the property using top-notch equipment and expert technical skill, they’ll capture the mountains’ palette of colors and textures – and that’s what will grab buyers’ interest.

Higher Visual Appeal
Generally speaking, a home buyer wants to visualize themselves living in a striking, well-coordinated home that reflects their personal style and is pleasing to their eye. A skilled real estate photographer takes time to zero in on your home’s finest features, carefully making them stand out with top-notch camera equipment and innovative techniques.

The photographer will work to highlight desirable elements such as spacious rooms, textural and lighting effects, and jaw-dropping mountain views. When your home puts its best foot forward, those professionally sourced photos make the property more appealing to potential buyers. Then, the stage is set for people to request new information or (even better) contact the agent for a showing appointment.

Increased Buyer Interest
In 2019, selling your Murphy, North Carolina mountain home really is a numbers game. You want the maximum number of people to experience your listed property online, which increases the pool of potential buyers who will respond positively to your home.

Professional real estate photography provides you with a definite edge in this competitive market. In fact, studies have demonstrated that listings that include professional photography receive 60% to 100% more clicks than comparable homes with amateur photography.

Faster Property Sale
Once you decide to list your mountain home for sale, you want to quickly find a buyer and bring the process to a swift conclusion before moving on to the next chapter in your life. When home buyers view relevant properties online, professionally photographed homes typically receive a larger number of views than similar homes with point-and-click photography.

As you might expect, a bigger group of potential buyers can increase your odds of a faster property sale. In fact, studies have shown that professional real estate photography can help a listing to go under contract approximately 50% faster than similar homes with agent-generated pictures.

Higher Selling Price
Naturally, you’d like to realize the highest possible profit on the sale of your mountain cabin. Not surprisingly, listings featuring professional photography tend to sell for higher market prices than comparable properties that include amateur photos.

In 2010, Redfin, a Seattle-based residential real estate brokerage, analyzed MLS systems throughout the United States. After the study wrapped up, Redfin concluded that professionally photographed properties sell for higher prices than similar homes with point-and-click photos. The study emphasized that this trend holds true whether the property has a low-end, mid-range, or higher asking price.

Subpar Photography Risks
But what happens if you choose an agent who uses the “do it yourself” approach to real estate photography? The answer is simple: If your property photos are taken with a point-and-click camera, the pictures won’t show your home in the best possible light. Without superb camera equipment and professional skill, your home’s expansive rooms will appear cramped and will lack interesting visual elements. Your incredible mountain views will lack textural detail, and your home’s striking architecture won’t have as much impact.

So, to market your Murphy, North Carolina home’s positive points, and increase your chances of a faster sale at a good price, insist on a realtor who uses a professional photographer. By choosing The Poltrock Team, your home will be showcased with top-notch photography, and you’ll also benefit from high-caliber professional advice. Best of all, your home will receive a second-to-none marketing program that sets you up for great results.

The Poltrock Team – REMAX Mountain Properties – Murphy NC – – Call us Toll Free at 1-866-Murphy-NC or 1-866-687-7496 – Murphy’s #1 Real Estate Team

Sellers Realize a Quick Sale of Their Murphy, NC Mountain Land

Several years after purchasing some acres in Murphy, North Carolina, Steve and Vicky Mauck agreed that the time was right to sell their mountain property. They received a referral to The Poltrock Team, and chose to work with this top-notch Cherokee County group because of their great reputation for achieving results with their listings.

Naturally, The Poltrock Team came through with flying colors. First, they provided realistic pricing advice, favorably positioning the western North Carolina mountains property compared to their competition’s listings. This tactic, combined with The Poltrock Team’s superb marketing strategy, resulted in a quick sale of the Mauck’s Murphy, North Carolina mountain acreage.

Throughout their transaction, Steve and Vicky received regular telephone status updates. The Poltrock Team led the Mauck’s through a smooth closing process, and the couple couldn’t be happier. With a “very professional” real estate experience under their belts, Steve and Vicky gave The Poltrock Team top marks for their excellent client service. In fact, this owner would happily choose the team for a future real estate transaction.

“We learned about The Poltrock Team through a referral, and we decided to work with them because of their reputation. During our transaction, they were most helpful in giving us realistic pricing advice for a sale of our Murphy, North Carolina acreage.

Overall, our real estate experience was very professional. We received frequent phone updates on the status of our listing. We got a quick sale of our Murphy, North Carolina property in the mountains.

No improvement needed. It’s hard to improve an excellent experience!

Based on our recent property owner experience, we would give The Poltrock Team a “10” for their service, and we would absolutely work with them again.”

Steve & Vicky Mauck
Blue Ridge, GA

Buyers Enjoy a Smooth Transition to Their North Carolina Mountain Home

John and Mary Engel were ready to sell their Florida residence and find a North Carolina mountains home. While searching for Murphy, North Carolina real estate properties, they sent out several inquiries. The Poltrock Team’s Donna Srabian was the first realtor to respond, and that convinced John and Mary that Donna was the right agent for the job.

After Donna Srabian helped the Engel’s to find the perfect mountain cabin, not far from Asheville, she worked with the couple’s mortgage and title companies to bring their vision to fruition. John and Mary’s Florida-based selling realtor was also actively involved in this successful dual-state transaction.

Looking back, John and Mary Engel can’t say enough about Donna Srabian’s dedication and excellent client service. In their view, Donna and The Poltrock Team went “above and beyond” to provide the couple with an outstanding home buying experience. In fact, these satisfied buyers gave the team an amazing “20” for their superb customer service – which speaks to a job very well done.

“We learned about The Poltrock Team through a real estate property search. Donna was the first realtor to respond to my property inquiry, and that convinced me to work with the team to find a home with great mountain views.

During our realty transaction, Donna efficiently worked with my mortgage company, title company, and selling realtor to handle my Florida sale and North Carolina purchase.

We had an outstanding real estate experience with The Poltrock Team. Donna Srabian and The Poltrock Team exceeded my expectations. Donna Srabian is a GEM!!! She has our utmost respect and appreciation. Thank you, Donna!!!

I would give The Poltrock Team a “20” for their service, and would absolutely work with them again.”

John and Mary Engel
Murphy, NC

The Poltrock Team’s New Client Concierge Takes Client Service to the Next Level

First impressions really do make the difference, and that’s especially true in the real estate industry. Let’s say a buyer calls for details on a property they saw listed for sale. Naturally, this prospective client wants to talk with a pleasant, informed team member right away. If the caller is placed on an extended hold, or (worse yet) forced to leave a message that might be ignored or forgotten, they’re likely to hang up and call another agency.

Fortunately, homebuyers who call The Poltrock Team’s office will have a delightfully different experience. Within just a few minutes, they’ll speak with Emily Kephart, the team’s very capable client concierge. A lifelong Murphy resident and Murphy High School graduate, Emily has been working in this brand-new position since July 2018. She is thrilled to find a job she enjoys right in her hometown.

When a buyer calls with an inquiry, Emily quickly provides essential details on available properties, and pairs the buyer with the agent who can best serve that client’s needs. Next, Emily presents available financing options, saving the buyer valuable time when it counts the most. While Emily’s services provide a clear advantage to buyers, sellers also benefit, as their properties receive the consideration they deserve.

As each real estate transaction reaches its conclusion, Emily supports the buyers’ agents during closing transactions. She finds these experiences very rewarding, as she knows that her efforts helped a very busy realtor to better serve their client. Emily notes that The Poltrock Team’s Donna Srabian is especially grateful for Emily’s assistance. “During the first one I closed with Donna, she told me over and over again how much I had helped her.”

Emily Kephart also functions as part of a highly effective real estate team. Team members also include four well-regarded realtors, a listing coordinator, a closing coordinator, and a skilled marketing assistant. The team’s innovative structure provides clients with a one-stop resource for all their real estate needs.

Emily thoroughly enjoys her interactions with other team members, and she feels a real sense of family within the close-knit group. She also values the real estate industry knowledge she has received from her realtor colleagues. Finally, Emily highly values John Poltrock’s leadership skills, and emphasizes that he’s the driving force behind the team’s success. “John is an amazing team leader. “

When Emily begins each workday, she knows she’ll encounter new challenges that broaden her skill set. She loves helping clients with their diverse real estate needs, and she takes every opportunity to assist her fellow team members. In other words, Emily is a young woman who absolutely loves her job, and she’s grateful that John Poltrock invited her to join the team.

Outside the office, Emily socializes with her family and friends, and she’s a devoted aunt to her niece Braylen and nephew Hunter. You might say that this talented young woman is enjoying the best of both worlds.

The Poltrock Team – REMAX Mountain Properties – Murphy NC – – Call us Toll Free at 1-866-Murphy-NC or 1-866-687-7496 – Murphy’s #1 Real Estate Team





Fall 2018 Real Estate Sold Show for Cherokee County, NC

Murphy’s Duke Street is a wildly popular Halloween trick-or-treating spot, and The Poltrock Team is always at the center of the action. Just click PLAY ABOVE to hear John’s play-by-play, and learn why the local market is DOWN 33% volume. Get the inside scoop here!

Questions? Need Help? Call us at 1-866-Murphy-NC or click the buttons below. Need John direct? Call 828-557-2270.

Great Realtor Marketing and Seller Support

When Robin Mattson developed the plan to sell her Marble, North Carolina mountain cabin, she was determined to work with a top-notch real estate agent with a reputation for achieving results through great service and innovative ideas. As luck would have it, Robin discovered The Poltrock Team via Internet listings, and she also enjoyed a lively, informative chat with John. Another seller’s positive recommendation sealed the deal, making Robin certain that The Poltrock Team was the right realtor for her needs.

Not surprisingly, The Poltrock Team hit the ground running. John Poltrock’s keen market knowledge, combined with a no-holds-barred property marketing and advertising strategy, set the stage for numerous showings of Robin’s house. While the property was on the market, Robin received regular status updates, making her an active partner in the sales and marketing process. Ultimately, The Poltrock Team’s efforts resulted in a buyer for Robin’s Marble, North Carolina home, and she can’t say enough about her positive seller experience.

“I learned about The Poltrock Team through the Internet, and I decided to work with them after speaking with John and receiving an endorsement from another seller. During our real estate transaction, The Poltrock Team was most helpful in providing quick status updates. The team also sent regular emails on our home’s lockbox use.

John Poltrock is a supreme marketer. He puts a lot of effort into understanding his market and promoting Re/MAX. This office gets good traffic from buyers! I would definitely use John again, and I highly recommend him.”

Robin Mattson
Midland, VA

Finding a Mountain Town to Call Home

You might say Jim and Vicki Nagle’s relocation plans took a rather fortunate turn. They were planning to move from Pennsylvania to North Carolina, Georgia, or Tennessee – but they hadn’t decided which state, county, or town was right for them. As luck would have it, a Jasper, Georgia realtor referred the Nagle’s to The Poltrock Team’s Kaitlynn Pope in Murphy, North Carolina — and the rest is history.

During the Nagle’s first phone call with Kaitlynn, a Murphy, North Carolina native, her gracious Southern hospitality quickly made the couple feel right at home. When Kaitlynn invited Jim and Vicki down to Murphy for a visit, they gladly accepted her invitation and quickly made travel plans. When they arrived, Kaitlynn gave Jim and Vicki a warm welcome, showing them around town before making plans to visit nearby mountain cabins.

Thanks to Kaitlynn Pope’s local knowledge, Jim and Vicki found the perfect property, located in a community just a short drive from the town of Murphy, North Carolina. And thanks to The Poltrock Team’s efficient support staff, the entire process came together quite smoothly. Even better, the team’s expertise and the magic of technology enabled the Nagle’s to close on the house while enjoying a lobster lunch during their Maine vacation. Jim and Vicki send a hearty “thanks” to The Poltrock Team for helping them to find their ideal mountain cabin in a beautiful place.

“We had planned to leave our Pennsylvania home, and search for places to live in North Carolina, Georgia, or Tennessee. A Jasper, Georgia realtor referred us to The Poltrock Team’s Kaitlynn Pope, who hails from Murphy, North Carolina. When we spoke with Kaitlynn, she invited us to “…please come down so I can show you my Sweet Little Town.” We were hooked. Even better, Kaitlynn was there to greet us when we arrived for our first visit. As luck would have it, we also really enjoyed Murphy and Cherokee County, and knew it was the perfect spot for our mountain home.

During our real estate transaction, The Poltrock Team’s expert support staff guided us through each phase of the process. When our closing date arrived, we were vacationing in Maine and couldn’t make it down to the mountains of Murphy. So, we finalized our documents on the Internet while dining on a delicious lobster lunch. Can it get any better than that? And we couldn’t be more pleased with Kaitlynn Pope. Kaitlynn was PHENOMENAL! If Kaitlynn Pope is an example of what the Poltrock Team is about, then we would absolutely say, “PICK POLTROCK!!!”

Jim and Vicki Nagle
Landsville, PA

Repeat Clients Have a Great Home-Buying Experience

When Doug Lee and Denise Aguiar decided to purchase a new home, finding a realtor to help them become buyers was an easy business decision.Doug and Denise were well acquainted with The Poltrock Team, as this high-achieving group helped the couple to sell their previous residence.

Once again, The Poltrock Team came through, skillfully navigating the process from contract to settlement while providing the impeccable agent service that has become the team’s hallmark. Now, homebuyers Doug and Denise have happily settled into their north Georgia mountain cabin, and they send a sincere “thank you” to The Poltrock Team for their expert assistance.

“We previously used The Poltrock Team to sell another residence. We got such positive results that we decided to work with them to purchase our next home. During our real estate transaction, The Poltrock Team was most helpful in guiding us through the entire buying process, keeping us informed of every step along the way. We give them a “10” for their excellent customer service, and we would certainly work with them again.

Think of all the real estate companies in the Murphy area. If you are looking to buy or sell a home, you definitely need to speak with The Poltrock Team at Re/MAX. They are ‘on their game,’ and they get good results.”

Doug Lee and Denise Aguiar
Blairsville, GA